The GTM & SDR Diary
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  1. The Hoteltech Cadence That Actually Books Meetings
    Hotel managers aren't sitting at a desk all day. Your standard 9-to-5 cadence is failing. Here's how to build one that respects their reality and gets you on their calendar.
  2. Start in Sales. Win Everywhere Else.
    Forget the fancy internships. If you want to understand business and build a real career, your journey starts on the front lines of revenue.
  3. Expand the Deal: The Multithreading Email Template
    Your deal is stuck with one person. Use this proven email template to tactfully engage another stakeholder and build the consensus you need to close.
  4. Stop Answering Objections. Start Diagnosing Them.
    Your prospect's 'no budget' isn't the real problem. It's a smokescreen for the real objection you haven't uncovered yet. Here's how to find it.
  5. SDR Personal Task Recommendations
    As a Sales Development Representative (SDR), managing your daily tasks effectively is crucial for hitting your targets and contributing to the sales pipeline. This guide outlines key personal tasks an
  6. The Steel Routine
    This schedule is sacred. The best SDRs do not work more hours, they work with more intention.
  7. From ICP to IHP: Sell to Hotels That Actually Buy
    Let's be clear. Your Ideal Customer Profile (ICP) for the hotel sector is probably worthless.